Jewellery care

Made with noble and delicate materials such as gold and precious stones, fine jewellery deserve some special care to remain beautiful over time.

Dust, pollution and daily wear all conspire to cloud the brilliance of gemstones. The surface of gold jewellery can become dulled. Timeworn prongs and clasps can result in the loss of a stone or an entire piece of jewellery.

Examine your jewellery regularly to make sure settings are snug and clasps and joinings are secure.



Gold used in jewellery is formed of an alloy whose different compositions determine its color – white, yellow, rose – and karats. The most commonly used gold for fine jewellery in Brazil is 18k, composed of 750 parts of pure gold and 250 parts of other complementary metals, because it has the best balance between durability and flexibility needed to mold rings, earrings, necklaces and bracelets.

Because of its flexibility, gold is a material sensitive to external aggression, which can change its texture. In the final form of jewellery, gold can be finished with a polished surface, extremely shiny or with a matte appearance. How often its used and the impacts on the jewellery can cause wear marks on its surface, which is natural.

It is recommended to maintain your gold jewellery by cleaning them with only a soft and dry cloth on a daily basis to avoid major changes to its surface. When there is greater accumulation of residues on the metal, you can take your jewellery to a jeweller for a professional cleaning. But beware, it is not recommended to do this at intervals of less than a year.

Avoid exposing gold jewellery to household bleach, which will quickly cause gold to discolor and possibly disintegrate.


White gold


The color of white gold in its pure state is actually a bit yellowish. The shiny, silvery tone characteristic of white gold jewellery is obtained through a procedure called rhodium plating, leaving them with clear, uniform and bright color.

Frequent use of jewellery makes the plating wear with time, changing its color and brightness. Therefore, periodic maintenance on these parts is recommended in order to restore its original features.



To keep your diamonds in good condition, it is necessary that they are cleaned frequently. As this stone has a natural property to adhere to fatty substances, they are quickly affected when they come into contact with oily substances such as moisturisers, sunscreens, or even natural skin oils.

So clean once a week diamonds that are used daily, using wet flannel, without any chemicals.

Jewellery with diamonds should be stored separately in a soft cloth jewellery pouch. If stored around other parts, stone or gold frame can be scratched and damaged.


Other gemstones


Take care to protect your jewellery from impact against hard surfaces and avoid contact with abrasive surfaces. Many stones such as amethyst, emerald, citrine, topaz and rhodolite are very delicate and easily abraded.

Gemstones can scratch other gemstones and wear away at precious metals. Therefore, avoid stacking those rings and bracelets that would be vulnerable to such abrasion.

Extreme temperatures, perfumes, cosmetics, ultrasonic cleaning and household chemicals can also damage jewellery.